Long-time partner, Shaw Hospitality Group, needed to showcase multiple environments in its custom 20x40 trade show exhibit. Nimlok Chicago created a sense of professionalism and calm in what was, at its core, a 3-in-1 booth. Carefully crafted textural graphics and mounted carpet demonstrated Shaw’s impressive skill set and product range. A large hanging sign, soft lighting, and a contemporary, soothing spot drew potential clients in from across the crowded showroom.