BioSpringer, an international culinary ingredient manufacturer, sought a 10x20 trade show exhibit that highlighted the brand’s natural products. The design incorporated brightly lit wall graphics, product photos, and strategic brand messaging along the back wall of the exhibit. A long reception counter stood at the forefront of the exhibit, welcoming attendees as they walked by. A small seating area was situated at the corner of the trade show booth to serve as a meeting area for prospects and booth staff.